“It was a very difficult time for me as I was trying to figure myself out and what I wanted to do—but nothing clicked,”

Jajal always wanted to be an artist, and was able to find creative expression through fashion. “It’s where everything merges into one. If I want to be an artist or a singer or dabble in some kind of imagery, I could showcase that through clothing. It’s the easiest way to validate your art. As an artist, I could probably sell a few of my paintings for a few lakhs, but in fashion I’m selling crores worth of merchandise that still has some form of art on it. It’s like I took an indirect route to becoming an artist,” says Jajal. Does that make fashion a more commercialized version of art? He thinks before he answers. “It is a more consumable version of art and the easiest way to be yourself,” he says. “Fashion has so many layers that you can be anything, and it can be justified in the name of fashion. All my tattoos, my haircut (he points at his mullet), and the way I talk can be justified. I can walk on the street wearing a fucking cape and people will shrug it off, saying, ‘He looks like he works in fashion.’ There are no boundaries to what you can be, and that’s what I really like about fashion,” he adds.

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